Sales and marketing

Surge in online advertising

A quarter of all advertising spend is now directed through the internet, new figures have revealed.

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Sales and marketing concerns for small manufacturers

The ability of the UK’s smaller manufacturers to help re-balance the economy is being put at risk because many are finding it difficult to promote their products in new and emerging markets.

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Businesses get warning on price offers

Retailers and manufacturers have been warned by the Office of Fair Trading (OFT) not to mislead customers through the use of pricing gimmicks.

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Marketing and the data protection law

When a business carries out any marketing, it must make sure that it complies with the rules governing the protection of data and privacy.

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Making and closing a sale

Getting in front of a potential new client, perhaps to make a presentation, is only one step towards securing new business.

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The price is right

For many businesses, coming up with a product or service that is innovative or meets the requirements of a niche market can seem the most important steps towards success.

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Online advertising on the up

Online advertising budgets neared the £2 billion mark in the first half of the year.

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Cold calling should be banned, says survey

The majority of consumers would like to see the practice of cold calling outlawed, a survey has revealed.

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